DMDA Reading List

Log into VLeBooks to access your QAHE reading list. VLeBooks Guide

Level 4

Marketing Principles: SOL reading list ● QAHE reading list

Creative Digital Technology: SOL reading list ● QAHE reading list

Consumer Behaviour: SOL reading list ● QAHE reading list

Marketing information and customer insight: SOL reading list ● QAHE reading list

Digital Future: SOL reading list ● QAHE reading list

Professional Practice 1: SOL reading list ● QAHE reading list

Level 5

Managing Marketing in Business: SOL reading list ● QAHE reading list

Integrated Marketing Communications: SOL reading list ● QAHE reading list

Academic & Marketing Research: SOL reading list ● QAHE reading list

Digital Marketing: SOL reading list ● QAHE reading list

Customer Experience: SOL reading list ● QAHE reading list

Professional Practice 2: SOL reading list ● QAHE reading list

Level 6

Direct and Digital Marketing: SOL reading list ● QAHE reading list

Strategic Marketing: SOL reading list ● QAHE reading list

International Marketing: SOL reading list ● QAHE reading list

Work-based project: SOL reading list ● QAHE reading list